Description

“25 Years … Look Up!” This poster’s graphic design follows methods used by Bauhaus-era artists such as Herbert Bayer and László Moholy-Nagy: attenuated proportion, layered transparency, and contrasting scale typography. And, like all successful graphics, this poster conveys its essential message at a distance, with additional information visible when seen from close up.

Jeremy Kargon is an architect and graphic designer based in Washington, D.C. Between 1994 and 2003, he worked in Jerusalem for prominent architects Hillel Schocken and Daniel Assayag. His poster 25 Years … Look Up! pays homage to the Bauhaus legacy through design principles used by Herbert Bayer and László Moholy-Nagy: distorted proportions, layered transparencies, and bold typography. The poster communicates clearly from a distance while revealing more upon close inspection.

50X70, Artist’s Original Digital Photograph & Photoshop